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Asking Price: $150,000
Sales: $244,943
Total Assets: $15,416
FF&E: $0
AR: $15,000
Inventory: $0
Cash Flow to Owner: $46,926
Business Description: This well-established publishing company specializes in creating professional-quality playbills for nine prominent theatres across Tarrant County. Serving an affluent and culturally active market, the company produces high-quality programs at no cost to the theatres, generating revenue exclusively through the sale of advertising space to local businesses. Advertisers value these playbills as effective marketing channels to reach a desirable demographic of theatre patrons. Additionally, the company maintains an exclusive sales agreement for advertising in renowned DFW based publications, earning a commission-based revenue stream with no associated costs.
Established in 1994, the company initially serviced all major theatres in Fort Worth. After changes at a large Fort Worth based Theatre in 2000, the company adjusted focus to independent theatre venues. Ownership transitioned in 2016, and the current owner has strengthened the business significantly, alongside launching complementary entertainment platforms.
Over recent years, the business has remained profitable and streamlined, leveraging key partnerships with experienced designers and a reliable printing company, enabling efficient operations without the overhead of physical facilities.
Operations are lean and flexible, with the owner primarily handling sales and administrative tasks. Two experienced external designers handle layout and design per project, and an external printing partner ensures high-quality production. Sales and growth opportunities remain strong, with active participation in key local business associations and continuous prospecting efforts for new advertisers.
The operational model allows significant flexibility, with peak sales season running from June through August. During the rest of the year, the owner’s workload decreases substantially, enabling smooth management of ongoing tasks via email communication. The Owner works approximately ~10 hours per week during the off season, and approximately ~30 hours per week during the busy season.
This business represents an ideal acquisition for buyers looking for a flexible, low-overhead operation with consistent revenue streams, excellent local reputation, and strong growth potential in the thriving cultural market of Tarrant County.
This is a turnkey, profitable business with significant upside potential. Its loyal clientele, and established reputation make it an attractive opportunity for someone passionate about publishing.
The owner represents that the business has excellent matching books & records and can prove all sales & expenses.
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DFW TX Theatre Playbill Publishing & Advertising Business for Sale
Facilities: N/A. Owner operates out of a home office.
Competition: Business faces minimal direct competition in its specialized niche of publishing theatre playbills within Tarrant County. Some other local print and magazine publishers occasionally offer advertising opportunities targeting arts patrons. Business’s exclusive access, highlighted by its commission-based agreement with a large Fort Worth based Theatre, uniquely positions it to lead its market segment. This distinct advantage provides advertisers exceptional opportunities to connect with an affluent, culturally active audience, largely unchallenged by direct competitors.
Growth & Expansion: Business offers significant potential for growth and expansion through multiple avenues. There is ample opportunity to broaden the advertiser base by tapping into additional local businesses interested in accessing the affluent arts patron demographic. Further expansion possibilities include partnering with more theatre groups, educational institutions, churches, and cultural organizations throughout the broader North Texas region. Additionally, enhancing digital integrations such as online advertising, social media partnerships, or digital versions of playbills—could open new revenue streams, extend advertiser reach, and further solidify the company’s leading market position.
Support & Training: Seller will train buyer for 4 weeks included with the purchase price. Seller is willing to provide additional training at mutually agreed compensation for a finite period.
Reason for Selling: Retirement
Purchase Price: The asking price for the assets of the business is $150,000 with $100,000 CASH down and balance financed as a seller note to a purchaser qualified/approved by the Seller for 3 years at 10% interest with monthly payments of approximately $1,613.36. All financing is to be personally guaranteed by the individual principals of a prospective purchaser. THE SELLER PREFERS TO SELL FOR ALL CASH. The assets include inventory at cost of ~$0, Accounts Receivables valued at $15,000 and FFEV (Furniture, Fixtures, Equipment and Vehicles) valued at ~$0. The price will be adjusted for actual inventory, work in process (WIP) and accounts receivables as of the sale date.
NOTE: The sale of a business is confidential and discreet; PLEASE DO NOT VISIT THE BUSINESS OR SPEAK WITH ANY EMPLOYEES. We know about many businesses that are for sale but might not be advertised. Check out www.adamnoble.com for more information and consider registering your criteria as a purchaser.
ALL STATEMENTS, FIGURES, AND VALUES ARE SUBJECT TO A PROSPECTIVE PURCHASER’S DUE DILIGENCE. THE INFORMATION FURNISHED BY M&A ADVISOR ABOUT THE BUSINESS AND ITS FINANCIALS HAS BEEN PREPARED BY OR IS BASED UPON REPRESENTATIONS AND INFORMATION SUPPLIED BY THE SELLER. ADVISOR HAS MADE NO INDEPENDENT INVESTIGATION OR VERIFICATION OF SAID INFORMATION.
For information, reference DFW TX Theatre Playbill Publishing & Advertising Business 20520 and contact Matt Adam at Adam Noble Group, LLC
Phone: (972) 725-7200
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KEYWORDS: Theatre advertising Playbill publishing Tarrant County arts Fort Worth theatre Bass Performance Hall Arts patron marketing Local business advertising Program advertising Cultural marketing Print advertising Performing arts marketing Theatre sponsorships Exclusive sales agreements Targeted print media Entertainment marketing Arts publications Fort Worth Symphony advertising Broadway advertising High-income audience marketing Event marketing Advertising sales representative Regional arts marketing Community theatre partnerships Professional playbill design Affluent audience targeting Business for Sale